Researchers Ayben Ceyhan Günay
Ayben Ceyhan Günay profile image
Ayben Ceyhan Günay Asst. Prof. Dr. NİŞANTAŞI ÜNİVERSİTESİ
Publication 2 Review 4
2 Publication
4 Review

Research Fields

Marketing Digital Marketing Marketing Communications Product and Brand Management

Institution

NİŞANTAŞI ÜNİVERSİTESİ

Popular Publications

USER ACCEPTANCE OF VIRTUAL COMMERCE ON METAVERSE INSIGHTS FROM INNOVATION DIFFUSION THEORY (IDT) AND TECHNOLOGY ACCEPTANCE MODEL
Authors: Ayben Ceyhan Günay , Yavuz Toraman
Published: 2024 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1345212
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 47

0

1

47

Publications

USER ACCEPTANCE OF VIRTUAL COMMERCE ON METAVERSE INSIGHTS FROM INNOVATION DIFFUSION THEORY (IDT) AND TECHNOLOGY ACCEPTANCE MODEL
Authors: Ayben Ceyhan Günay , Yavuz Toraman
Published: 2024 , Akademik Hassasiyetler
DOI: 10.58884/akademik-hassasiyetler.1345212
FAVORITE 1 TOTAL DOWNLOAD COUNT 47

1

47

THE IMPACT OF COVID-19 PANDEMIC ON THE MARKETING STRATEGIES OF TURKISH AIRLINE COMPANIES
Authors: Ayben Ceyhan Günay , Begum Maral
Published: 2023 , Nişantaşı Üniversitesi Sosyal Bilimler Dergisi
DOI: 10.52122/nisantasisbd.1256813
FAVORITE 0 TOTAL DOWNLOAD COUNT 631

0

631

Articles published in
Akademik Hassasiyetler
Akademik Hassasiyetler
Nişantaşı Üniversitesi Sosyal Bilimler Dergisi
Nişantaşı Üniversitesi Sosyal Bilimler Dergisi

Reviews

Akademik Yaklaşımlar Dergisi
Akademik Yaklaşımlar Dergisi
Journal of Economics Public Finance Business
Journal of Economics Public Finance Business
Sosyoekonomi
Sosyoekonomi
There are no Crossref cited.
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